Let’s Talk.


Coffee’s on us.

8 Market Pl., Suite 300
Baltimore, MD 21202
+1 410 800 0788

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For ROI.

We reach audiences with powerful
stories that convert prospects
into customers and drive measurable growth.

Traditional and Digital Marketing

We craft and implement engaging campaigns that cut through the noise while keeping your organization top of mind for current and potential audiences. What Works Studio’s proprietary process aligns your business objectives with unique, creative solutions that maximize your chances of success.

Our executive team works directly with you to develop a custom marketing strategy that’s tailored to your growth goals. We take the time to get to know your business, become part of your team, and help drive your success. What Works Studio takes a consultative approach when offering a full range of marketing services including research, strategy, and implementation.

We are a results-focused partner to our clients, and we take your success seriously.
Strategy + Planning.

Marketing Campaign Concept + Development

Marketing Plans + Strategic Blueprints

Marketing Audits

Market Research

Project Management + Reporting.

Ongoing Campaign Management + Oversight

Tracking + Reporting

Regular Updates + Meetings

Outsourced Marketing Department

Marketing Support Services


Marketing Campaign Implementation

Brand Awareness Campaigns

Lead Generation Campaigns


Website Development

Video Production


Sales Collateral Development

Content Marketing


Digital Marketing

Email Marketing

Social Media Management

Inbound Marketing


Pitch Deck And Pitch Materials

Live Events And Experiences

Ongoing Outsourced Marketing Support

Outsourced Marketing Department

We love building long-term relationships with our clients and continuing to work with them as their organizations and campaigns grow and evolve over time. 


With a monthly ongoing engagement, we become a virtual extension of your team and can take an active leadership role in developing and executing your organization’s marketing and communications strategy.


With our month-to-month contract that can be canceled at any time, we stay focused on delivering results.  


Services include:
      • Weekly strategy meetings and reporting.
      • Development and implementation of a marketing plan.
      • Support with digital communications, including email and social.
      • Brand development and brand management.
      • Integrated campaign and activations.
      • Graphic design, website content updates, and copywriting.
      • Traditional, digital and social media advertising.
      • Dedicated, on-call support for last minute/time-sensitive requests.
      • Regular evaluation of analytics and other key metrics that can be used to measure the success of your campaigns.
      • Input and direction from us on ways we can continue to improve your overall strategy and toolset.
      • and much more.

Rave Reviews.

"Brooke led our team through the creative process, developed a beautiful logo that truly reflected our values, and delivered – on time and on budget – a beautiful website. To this day, new visitors to the site compliment her work on a regular basis."

Olga Maltseva, Warnock Foundation

"Brooke Hall Allen is not only an exemplary designer, businesswoman, and marketer, but a role model for social responsibility and community involvement in the business community."

Olga Maltseva, Warnock Foundation

"I stumbled upon your website accidentally, and thought, gee these guys are incredible. So all I wanted to say was, great work, incredible and inspiring!"

Jesse Rowe, Live.com

"Genius crew."

Heather Fields, GiveCorps

"I deeply appreciate and applaud the efforts of the Light City team to positively raise the profile of our city. I personally appreciate the profound commitment the two of you have made."

Jack Elsby

"Communications gurus!"

Doreen Bolger Director, Baltimore Museum of Art

"Brilliant logo."

Christopher Regan, THA Advisory

"What Weekly is one of the great ideas to come out of Baltimore in the last few years."

Peter Davis

"Best party of the year!"

Aaron Henkin, Producer WYPR

"It’s impossible, until it’s not. I have never seen, anywhere, a transformation of vision into reality that was such a stretch. And so fast. You two did it! And perhaps never, has our town needed what you have made real, more."

Gary Vikan, Director, The Walters Art Museum

More services.


We help brands connect with audiences by crafting authentic narratives and compelling visual identities that stand out, build trust, and inspire action.

Social media.

We are pioneers in cutting-edge techniques to establish and grow memorable social media personas and platforms that transcend digital marketing noise and build remarkable affinity for brands and movements.


We dive deep into your organization’s history, opportunities and challenges and develop strategies and tactics designed to help you make informed marketing decisions that deliver the best outcomes.

Explore more.

About Us.

Our Work

Contact Us

Let's Talk. Coffee's on us.