“The focus of the conference is exploring ways to harness innovation for social change. Brooke Hall, who is CEO of What Works Studio and created the festival with her partner Justin Allen, said it boils down to the question, “How do we become a more responsible and equitable society?”
“We want the world to see Baltimore as we see it, which is as a hub for innovation,” said Brooke Hall, founding partner of Light City Baltimore.”
Here's a friendly neighborhood map listing just some of the tech and creative firms based in Baltimore city.
"We wanted to celebrate the interesting things we’d been seeing,” said Brooke Hall, CEO of What Works Studio, who spent months approaching city leaders and community members to talk about how to make the light festival a reality. “There’s something that could be done here at the intersection of art and technology that’s really special and could be really unique to Baltimore.”
Organizers have secured a $250,000 commitment from Visit Baltimore and are seeking private funding from BGE. The festival, which has been in the works for two years, was the brainchild of Brooke Hall and Justin Allen of the marketing agency What Works Studio.